I co-founded a food brand, spent 4 years at Bain and had 200+ conversations with food and drink founders about AI. Co-founder at Pesto.
Aug 13, 2026
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4 min read
The seven areas, the six letters, and the fifteen-minute exercise that gets you the long list
Aug 5, 2026
3 min read
A new way to think about how you approach AI in your business.
By the time you finish this read, AI will have moved the goalposts again.
Jul 30, 2026
What this newsletter is for, where my experience comes from, and the RECIPE framework.